Apr 03, 2023 | 3 Min. Read

It’s easy to rely on past experiences, beliefs, and instincts to make speedy hiring and selection decisions, but all three are one-way tickets for unconscious bias to enter your organisation.

The fact that unconscious bias is called “unconscious” is significant. These biases are deeply embedded in even the smallest everyday actions making them difficult to recognise, much less act on. In the context of hiring and selection, unconscious bias can lead your organisation to inadvertently overlook great candidates, and derail efforts to create a diverse and equitable workforce.

It’s tricky to identify and counteract unconscious bias, but don’t worry, we’ll explain what it is and how you can use data and a structured hiring process to reduce bias in your organisation.

How to Start Seeing Unconscious Bias

One way to start seeing bias is to understand what it is.

The general definition of unconscious bias is the automatic associations anyone might make involving characteristics such as race, age, gender, disability, height, weight, accent, and beliefs derived from prior experiences—and how those associations impact interactions with others in those groups. Bias can present itself in multiple ways.

1.      Confirmation bias: The tendency to see information as validating a preexisting belief. 2.      Affinity bias: The tendency to favor individuals who share your beliefs, experiences, or appearance. 3.      Halo/horns effect: The tendency to generalize one specific trait and see the person’s overall character as positive or negative.

For example, what type of person comes to mind when you picture a primary school teacher, a Fortune 500 executive, or a construction worker? If you’re like most people, you have a picture in your mind, maybe not a specific person, but you could probably specify how old the person is, as well as their race, gender, personality, or values.

There is nothing wrong with the fact that you naturally conjure an image of someone in those roles—most people’s minds work that way. However, when interviewing real-life candidates, you don’t want that mental image to influence your judgment of the actual person. You wouldn’t want to inadvertently skip over a great candidate in favour of someone who you think might be a good fit based on your biases.

How to Reduce Unconscious Bias

The fact that bias is often unconscious is a significant part of the problem. So, the first step to reducing bias is to make ourselves more conscious of our biases.

1. Raise Awareness 

Many companies offer workforce training on recognising and dealing with biases. To create an inclusive environment, everyone on the team needs to be aware of their biases and work to keep them from impacting how they interact with colleagues and customers.

However, it takes more than one training session to address the problem. Training may help employees begin to see their own biases, but it needs to be ongoing. It should include small group discussions; and opportunities to practice skills, get feedback and build relationships.

2. Tackle Structural Issues

As helpful as training and other awareness-raising efforts can be, they’re not a complete solution. There may also be structural issues that can open the door to bias. Hiring processes are among those corporate structures that enable bias.

Research conducted by PXT Select™ reflects just how prominent this issue is. In one survey90% of respondents identified hiring and selection as the primary organisational process that could be affected by unconscious bias. Recruitment, promotion, and succession planning are potential trouble spots, too, along with interviewing and résumé screening, which is why it’s critical to create structured, data-driven hiring processes.

How to Reduce Bias in Hiring 1. Clearly defining hiring criteria 2. Using assessment data to assess candidates’ Job Fit 3. Following a structured interview process

Structured processes help hiring managers select the best candidates and reduce the impact of unconscious bias. Furthermore, consistent, reliable data helps alleviate overreliance on instinct.

For example, the data from PXT Select assessments helps hiring managers learn about their candidates on a deeper level. This kind of objective data sheds light on all candidates’ cognitive abilities, behavioural skills, and interests to determine if they’ve got what it takes to do the job and if they’ll enjoy it.

Use data to right the right fit. PXT Select Job Fit scales comparing two candidates.

These data-driven assessments yield numerical projections about a candidate’s Job Fit, steering clear of potentially biased judgments. Additionally, PXT Select’s pre-employment assessments provide specific interview question guidance, allowing interviewers to prepare in a structured manner so that they are more likely to provide helpful insights and are less likely to be impacted by bias. Research shows that making hiring decisions supported by data—and not swayed by bias—boosts equity amongst all applicants.

To learn more about how to combat bias in the hiring process, download our new eBook, Hiring Successfully For Dummies,PXT Select™ Special Edition. It’s your guide to mastering the art of Job Fit, helping you make data-driven hiring decisions that drive results.